Parallel Technologies and CRI Join Forces to Strengthen National Communications Leadership

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Parallel Technologies and CRI Join Forces to Strengthen National Communications Leadership

PR Newswire

Strategic merger expands service capabilities and reinforces commitment to customer-first solutions across growing footprint

DUBLIN, Ohio and CHATTANOOGA, Tenn., April 2, 2026 /PRNewswire-PRWeb/ -- Parallel Technologies, Inc. and Communications Resources, Inc. (CRI) today announced a strategic merger that creates a unified communications powerhouse positioned as Mitel's largest partner in the United States, while also holding Platinum partner status with Intermedia and Zoom, and serving as a strategic partner to Dialpad, RingCentral, and Sangoma.

"CRI has always believed great customer experience starts with treating every relationship as if it were a lifetime commitment."

Parallel is powered by the Bridgepointe Technologies platform, having received an investment in 2023 to expand the business through resources and M&A. Together, CRI, Parallel, and Bridgepointe represent one of the largest and most capable Unified Communications (UC) and Customer Experience (CX) implementation companies in the U.S.

Effective immediately, Tennessee-based CRI will operate as a division of Parallel Technologies, continuing to use its brand in established markets. This partnership reflects Parallel's commitment to being an industry leader offering premise-based, hybrid and cloud unified communications and contact center solutions in an expanded geographic footprint.

Founded in 1980 by Phil Burkett, CRI has established itself as a premier partner for Zoom, RingCentral, and Mitel. With over 100,000 installed seats and a presence spanning 30 states and three countries, CRI brings proven expertise in healthcare, finance, manufacturing, hospitality, and SLED/Higher Education sectors. The company's 20-plus employees based in Chattanooga, Knoxville, and Virginia are known for their consultative approach and deep product expertise.

Parallel Technologies is an employee-owned company that has been in business since 1983 and is powered by Bridgepointe Technologies, the nation's leading technology advisory firm. Alan Burdine, who joined CRI in 1990 and became President in 2010, will continue leading the CRI division while working closely with Parallel's leadership team on strategic initiatives. Don Poling remains CEO of Parallel Technologies, with Peter Johnson serving as President following the 2024 merger with Michigan-based BSB Communications.

"CRI has always believed great customer experience starts with treating every relationship as if it were a lifetime commitment," said Burdine. "That mindset has guided us from the beginning, and it's clear Parallel Technologies shares that same approach. We are certainly excited about expanding our solutions to include the best-in-class SD-WAN, networking, cybersecurity and other technology providers available to us through the Bridgepointe relationship. This next chapter allows us to continue growing alongside our customers while delivering greater value every step of the way."

Don Poling added, "CRI's 45 years of communications expertise and their standing as a top-tier Zoom and RingCentral partner perfectly complement our growing portfolio. We welcome their experience with enterprise customers and together we're positioned to deliver unmatched service and solutions across a broader geographic footprint."

About Parallel Technologies, Inc.
Parallel Technologies, Inc. is a top provider of comprehensive communications solutions, including Unified Communications, VoIP, SD-WAN, security, and networking—both on-premises and as-a-service. For over 40 years, the company has partnered with best-in-class providers to offer solutions to thousands of customers throughout Ohio and the United States. Parallel Technologies' commitment to customer satisfaction has fueled their growth into an industry leader. The company is headquartered in Dublin, Ohio, with regional offices in Cincinnati, Youngstown, Grand Rapids and Sterling Heights, Michigan. For more information, visit http://www.ParallelTech.com

About Communications Resources, Inc. (CRI)
CRI is a leading provider of unified communications, delivering advanced cloud services, VoIP systems, contact center solutions, and video conferencing designed to support today's mobile and evolving workforce. As a premier partner of Zoom, RingCentral, and Mitel—holding Platinum, Gold, and Gold partner statuses, respectively—CRI takes a consultative approach to designing and implementing tailored communication strategies that align with each organization's unique goals. Founded in 1980, CRI has over 45 years of industry expertise, more than 100,000 installed lines, and delivers solutions across 30 states and three countries, with dedicated teams in Chattanooga, Knoxville, and Richmond, Virginia. CRI serves diverse industries, including healthcare, finance, manufacturing, hospitality, and SLED/Higher Education. The company's refreshed branding reflects its continued evolution and commitment to innovation. For more information, visit http://www.gocri.com.

About Bridgepointe Technologies
Bridgepointe Technologies is a leading tech advisory and enablement platform, helping organizations plan, implement, and manage IT strategies that drive business outcomes. Through a nationwide team of technology strategists and Partners, a deep supplier ecosystem, and a comprehensive suite of lifecycle services, Bridgepointe empowers clients to optimize technology investments and accelerate growth.

Media Contact

Peter Johnson, Parallel Technologies, 248-859-6329, Peter.Johnson@ParallelTech.com, http://www.ParallelTech.com

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SOURCE Parallel Technologies